Men’s Image & Style Consultant
Nobody sees your pieces. They see your look.
His story
Ethan was always the friend who got the message the night before: Job interview tomorrow, what do I wear? First date Friday, does this work?
He didn’t own the most expensive clothes. What he had was an eye for the small details everyone else missed: shoes that didn’t match the trousers, a beard that made a round face rounder, a shirt colour that washed someone out under office lights, a great jacket let down by a tired haircut.
He turned that eye into a profession. Ethan is now a men’s image consultant and personal stylist with a background in men’s styling and more than 7 years of consulting experience, helping men create a polished appearance through clothing, grooming, hairstyles and personal presentation. At Its Mens Edit, he connects the outfit and the haircut into one look that makes sense for a real person on a real occasion.
Ethan looks at every question as a whole look, not a single item:
The occasionWhere are you going, and who will be there?
The outfitFit, colour and formality.
The detailsShoes, belt, watch and accessories.
Hair and groomingA fresh cut, tidy beard and clean skin finish the look.
ConfidenceThe best outfit is the one you forget you are wearing.
Style isn’t about standing out. It’s about everything fitting together.
Style GuidesWhat to Wear to a Job Interview: Men’s Outfits by Role
Style GuidesHow to Wash White Shoes: Canvas, Mesh and Leather Methods
Style GuidesMen Style Tips: Easy Rules That Make Any Outfit Better
GroomingGlow Up Tips for Men: Skin, Hair, Fitness and Style
GroomingHow to Look More Masculine: Clothes, Hair, Grooming and Posture
“Looksmaxing” started as internet slang for making the most of your appearance. Some of it is genuinely useful: better skin, a sharper haircut, a fitter body and clothes that suit you. Some of it, like hitting your face to “reshape” bones or crash dieting for a gaunt look, is dangerous. Small style choices count too,…
A real glow up isn’t a filter or a 30-day miracle. It’s a handful of simple habits, like better skin care, a haircut that suits your face, more sleep, regular exercise and clothes that fit, that add up to looking and feeling noticeably better within a few months. That slow, habit-first approach is also the…
White shoes look sharp for about a week, then pick up scuffs, grey patches and that yellow tinge on the soles. Most men either give up and buy a new pair or throw them in the washing machine and hope for the best. This guide is for anyone who wants clean white sneakers without ruining…
Somewhere around 40, a lot of men open their wardrobe and realise half of it no longer fits their body, their job or the way they want to be seen. The usual answer is either to keep wearing what worked at 25 or to give up and default to whatever’s clean. This guide is for…
“Bikers vs Surfers” is one of those themes that turns up for spirit week, football games and parties, and most guys only find out the night before. The good news is both looks are easy to build, often from clothes you already own. This guide is for boys, teens and men who want an outfit…
Cutting the sleeves off a shirt is one of the quickest ways to turn an old tee or flannel into something new. Done carelessly, though, you end up with a jagged armhole, a shirt that shows too much, or edges that unravel after one wash. This guide is for men who want clean, intentional cut-offs…
Most interview advice says “dress professionally” and stops there. That’s no help when the job is at a startup, a café, a gym or a school, where a full suit can look as wrong as a hoodie. This guide is for men and teens heading into any kind of interview, from a first part-time job…
Finding a Valentine’s gift for a man is hard enough, and doing it on a small budget can feel impossible. Most gift lists push gadgets and luxury items that cost far more than most people want to spend, or cheap novelties that end up in a drawer by March. This guide is for anyone shopping…
Most men don’t need more clothes to dress better. They need a handful of rules that make the clothes they already own look sharper, from how a shirt fits to which shoes go with which trousers. This guide is for men who want to look more put-together without following trends or spending a fortune. It…
Looking expensive has surprisingly little to do with what you spend. Most of the signals people read as “wealthy” come from fit, fabric, colour and care, and almost none of them need a designer label. This guide is for men who want to look polished and well-off without the price tag. It covers what most…
